Privacy Policy

Privacy Policy

Laglappen.co.uk is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website or make a purchase.
1. Who We Are
Laglappen AB (“we”, “our”, “us”) operates Laglappen.co.uk. We are a company registered in Sweden with company registration number [SE556889859601]. If you have any questions about this policy, you can contact us at:
– Email: customerservice@laglappen.co.uk
– Postal Address: Malmabergsgatan 23-25, 721 30 Västerås, Sweden
2. What Personal Data We Collect
When you visit our website, make a purchase, or contact us, we may collect the following types of personal data:
– Identity Data: Name, surname
– Contact Data: Email address, phone number, delivery/billing address
– Transaction Data: Details about your purchases, payment methods, and order history
– Technical Data: IP address, browser type, device information, and browsing behaviour
– Marketing Preferences: Your preferences regarding receiving marketing communications
We only collect the minimum necessary information to fulfil our services.
3. How We Use Your Data
We process your personal data for the following purposes:
– To process and fulfil your orders, including delivery and payment processing
– To provide customer support and handle returns or complaints
– To send order confirmations, shipping updates, and important service notifications
– To improve our website and user experience by analysing browsing behaviour
– To comply with legal obligations, such as tax and accounting requirements
– To send marketing communications (only with your explicit consent)
4. Sharing Your Data
We may share your personal data with third parties when necessary to fulfil our services, such as:
– Payment Providers: Klarna, to process your payments securely
– Delivery Partners: Royal Mail, to deliver your orders
– Marketing Services: Omnisend, for email newsletters and promotions
– Legal Authorities: If required by law or in the event of fraudulent activity
We do not sell, rent, or trade your personal data with third parties for marketing purposes.
5. Cookies & Tracking Technologies
We use cookies and similar tracking technologies to improve your browsing experience. Cookies help us:
– Remember your shopping cart and preferences
– Improve website functionality and performance
– Analyse traffic and user behaviour to enhance our services
You can manage or disable cookies in your browser settings. More details can be found in our Cookie Policy.
6. Your Rights Under GDPR
As a UK or EU resident, you have the following rights under the General Data Protection Regulation (GDPR):
– Right to Access: Request a copy of the personal data we hold about you.
– Right to Rectification: Request corrections to inaccurate or incomplete data.
– Right to Erasure (“Right to be Forgotten”): Request deletion of your personal data (subject to legal obligations).
– Right to Restrict Processing: Limit how we process your data.
– Right to Data Portability: Request your data in a structured, commonly used format.
– Right to Object: Object to direct marketing or certain types of processing.
– Right to Withdraw Consent: If you previously gave consent, you can withdraw it at any time.
To exercise any of these rights, please email kundtjanst@laglappen.se
7. Data Retention
We retain your personal data only as long as necessary:
– Order-related data: Retained for at least 7 years to comply with tax and accounting regulations.
– Customer service interactions: Retained for 1 year after resolution.
– Marketing data: Retained until you unsubscribe or withdraw consent.
Once the retention period ends, we securely delete or anonymise your data.
8. Data Security
We take appropriate technical and organisational measures to protect your personal data from unauthorised access, alteration, or loss. This includes:
– Encryption: SSL/TLS encryption to secure online transactions
– Access Controls Limited access to personal data based on job roles
– Regular Security Audits: Monitoring and assessing potential threats
9. Marketing & Communication
We may send marketing emails if you have opted in. You can unsubscribe anytime using the “Unsubscribe” link in our emails or by contacting customerservice@laglappen.co.uk.
We do not engage in unsolicited marketing or share your contact details with third parties for advertising purposes.
10. Changes to This Policy
We may update this Privacy Policy to reflect legal requirements or operational changes. The latest version will always be available on our website. If there are significant changes, we will notify you via email or website announcement.
_Last updated: [2024-03-09]_
For any questions regarding this Privacy Policy, please contact customerservice@laglappen.co.uk.